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10th December 2011

"That's one small step for the R&A, one giant leap for golfkind..."

Club golfers will soon be able to walk off the course with a new car, an expensive holiday or even £1,000,000 thanks to the R&A's new ruling on hole-in-one prizes.

Previously, prizes for holing a tee shot in amateur golf have been subject to the same restrictions as other competitions, but a rule change - which comes into effect on January 1, 2012 - acknowledges the special nature of a hole-in-one and, consequently, restrictions on prizes have been lifted.

So no longer is the chance of winning a brand new car the sole preserve of professionals in a Tour event. An 'ordinary' club or society day can now be enlivened with a 'Win a Car' hole-in-one competition or a £1,000,000 shoot-out for as little as a few pounds per player with prize insurance specialist WorldWide Hole 'N One.

WorldWide Hole 'N One's managing director, Brian Luckhurst, believes the rule change will add a new dimension to golf days - and even ordinary club competitions.

He said: "This amendment brings us in line with the USGA; American amateurs have been able to enjoy these fantastic events at club, society and corporate days for some time. But previously, under R&A rules, winning anything over £500 meant you had to forego your amateur status to claim the prize.

"The R&A has realised that in order to add something extra to the sport and encourage more participation there needed to be some added gloss - a bit of razzamatazz if you like. The opportunity to win a car or even £1,000,000 with a single shot certainly does that.

"Event organisers insure against a golfer achieving the hole-in-one with a specialist such as WorldWide Hole 'N One and the insurer takes the risk while organisers and competitors simply enjoy the day and the extra frisson of excitement.

"Now, boats, holidays and even houses can be won by an amateur golfer for their shot of a lifetime, without the threat of relinquishing their amateur status hanging over them like the sword of Damocles. That's one small step for the R&A, one giant leap for golfkind."

R&A golf ambassador and world number two Suzann Pettersen, from Norway , said: "I think this is a really good change. Anyone who makes a hole-in-one knows there is a degree of luck. Most professional tournaments offer hole-in-one prizes and it adds some real interest for the players and the fans. It is great to think that club golfers can now experience that same excitement."

Dream prizes are offered weekly on TV shows such as Who Wants to be a Millionaire? , Million Pound Drop and Red or Black , and WorldWide Hole 'N One - and its subsidiary WorldWide Special Risks - insure such exciting prizes for media companies and global consumer brands including The Telegraph , Capital FM, Callaway, Volvo, Saab, Chicago Town Pizza and many more.

¦ WorldWide Hole 'N One offers a portfolio of prize competitions for golf events, including hole-in-one; £1,000,000 shoot-out; putting competitions; and fundraising contests including dice rolls and prize draws. For further information visit or call 01727 843686.



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